MyFord Mobile
By turning your car into the largest mobile telecommunications device you own, automakers hope to keep you productive, connected, informed, and entertained
Cars have been getting smarter for years, studded with suites of sensors and supporting electronics aimed at keeping them from crashing. But entertainment and convenience have rapidly caught up to safety as the impetus for new in-car electronics development. Because automakers typically spend three years developing and producing new cars—and new gadget candy to go with them—they’ve found themselves constantly playing catch-up with consumer electronics and consumer expectations. So car companies have teamed up with the makers of smartphone software platforms to integrate a spectacular array of apps designed for handsets with cars’ digital dashboards, center consoles, and speaker systems.
Take for instance Ford’s new Focus all-electric vehicle, which made a big splash at the 2011 International Consumer Electronics Show in Las Vegas last month. It features a software application called MyFord Mobile.
Via…IEEE
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